The Atlas Edge Brand

The Atlas Edge Brand




Greg Smith Equipment Sales is the largest distributor of Atlas Automotive Equipment. The Atlas brand represents the best value of quality and price. We offer Atlas brand tire changers, wheel balancers, lifts, alignment machines and much more.



To find out more about our Atlas products, click the following links to learn more about: Atlas Alignment Machines, Lifts, Tire Changers, Wheel Balancers and various pieces of Shop Equipment.



Quality and Reliability:

Several BIG BRAND alignment manufacturers try to intimidate or scare customers into believing that if you don’t buy their red BIG BRAND alignment machine, then you will never have future service or updates. We smile (loudly) at these ridiculous claims. The price of tire changers and wheel balancers has gone down dramatically over the past 5 years. Why has the price of alignment equipment remained so high? One reason, the alignment machine market is dominated by only one "player" that has kept the price of alignment equipment “artificially” inflated. Most alignment shops do not make their money by strictly doing the alignments. These shops make their money by "hanging parts" and then doing the alignment. Speed and accuracy combined with a small initial investment make the Atlas brand far superior to other machines.



Many service shops are afraid to buy any other brand of alignment machine other than the BIG BRAND machine, because they believe that all the "good alignment techs" have only used the BIG BRAND alignment equipment and will not use a "No-Name" brand. Well, the Atlas brand is made by a manufacturer that has been making alignment instrumentation for the past 38 years.



Ease of Use:

Many service shops have been hesitant to add alignment service to their list of "services performed". Atlas alignment equipment is the perfect answer for those service centers that have not added an alignment machine to their list of shop equipment.



Many of the BIG BRAND names would have you believe that you must be a graduate from an engineering college to operate an alignment machine. The Atlas Edge 401 is easier to use than downloading songs to your iPod ®. If you know anything about alignments, you will be able to set up and use the Atlas Edge 401 within minutes of opening the boxes. The four button arrow keys make alignments easier to do than changing a 24 inch custom wheel.